They say that a week is a long time in politics. If that is true than three weeks must be a lifetime - and I suspect that the Tories are hoping that three weeks does feel like a lifetime ago for most people.
Because, back then when they launched their election campaign they told us that they were going to focus on the "great ignored". As usual with the Tories, this big idea was long on rhetoric and short on detail in so much as no one was actually sure what they meant by the great ignored, but it would be fair to assume that they meant the very large number of people who are disillusioned with our political parties and the lack of choice offered and have stopped bothering to vote.
At the last election that amounted to around 40% of the electorate - which is quite a large slice of the pie. There can be little doubt that if any party could motivate a significant proportion of those people to go and vote for them then they'd win the election by a landslide.
Unfortunately for the Tories - and the great ignored - the great ignored got forgotten about again as soon as the first "great debate" was over. After that debacle, the Lib Dems enjoyed a huge surge in support - but not because the great ignored decided they were going to back them. No, the surge in support came from voters who were previously planning to vote Labour or Tory switching their support to the Lib Dems.
The trouble is, this proportion of the electorate represents a fairly small proportion of the total - we're talking maybe 10% of the 60% who are expected to vote - and because these people are comfortable voting for either the Tories or Lib Dems or Labour or the Lib Dems it means we're talking about people whose politics pretty much reflect those parties politics anyway.
In other words, progressive liberals.
Consequently, the great ignored are going to be ignored again. Forty per cent of the electorate will not bother to vote because there isn't a party standing which they feel represents them enough to justify putting a cross in a box for that party on election day.
And if you assume, as it's probably fair to do, that a large proportion of the people who vote Tory, Labour or Lib Dem do so out of tribal loyalty and would vote that way regardless of their policies, then it's fair to say that this election is being fought on the basis of winning the votes of less than 10% of the electorate.
And because that 10% is comprised of left wing, progressive liberal elitists we get political parties that fight for the votes of left wing, progressive liberal elitists - and that is what those parties have become. Left wing, progressive liberal elitists.
As for the "great ignored" - they might as well not exist as far as the main political parties are concerned.